The Man.Academy Membership

Read the books? Sat in the rooms? Not much of it stuck? This is where it sticks.

Learn the skills most of us were never taught. Put them to work, every week, with ten men who know you and notice.

Our aim: men empowering themselves and each other, in community. Men helping men help men.

Four minutes from me, then decide.

Founder places open until 15:00, Saturday 31 October, while the first 10Men groups are set.

What you get, every month:

1. Your 10Men group. The same ten men every week, with a trained leader. Men who know your name and notice when you go quiet. 60 or 90 minutes, a time that suits you. Not recorded.

2. One practical skill a week. How to give a clean apology. How to listen when it's hard. How to stay grounded when emotions run high. Health, money, getting things done. Taught so it sticks, then used in your real life and said out loud to the group.

3. A live teaching call with me and guest experts, every other week. Recorded if you miss it.

4. The Sunday pack. One page: the week's one idea, one practice, one question. Read in five minutes.

5. A monthly group coaching call with me. Sixty minutes. I coach you, live, on what's in front of you. Optional.

6. Community. An accountability buddy, monthly journal prompts and the members' chat. Nobody goes a week unheard.

7. Bonus: every live call and expert session recorded, kept and searchable. Type what you're wrestling with and it jumps to that moment.

8. Bonus: an always-on assistant trained on everything we teach, for the questions between calls. Stuck at 9pm on a Tuesday? Ask it.

About 2 to 3 hours a week, online. A rhythm, not a second job. Not therapy. No guru.

What a founder member gets, on top:

Your founder rate, for as long as you stay. The next intake is January, at a higher price.

You help shape the method. What we work out together is published free, for any man, anywhere.

The first word. Nobody has done this yet. When it works for you, yours is the first story on this page.

A founder of the movement, in from the start.

How a week works:

About 2-3 hours a week, online. Four things, together:

  • Your 10Men group: a group of ten, including its trained leader, the same ten, every week. A safe place to say it straight. Men who know your strengths and your blind spots. You support each other and call each other forward. Not recorded.
  • Learn: One practical skill a week, taught so it sticks. How to give a clean apology. How to listen when it's hard. How to stay grounded when emotions run high. And the rest of life: health, money, getting things done. A fortnightly live call with me and guest experts (recorded if you miss it), and a one-page pack every Sunday: the week's one idea, read in five minutes. A monthly group coaching call with me, where I coach you, live, on what's in front of you.
  • Unlearn: The lone-wolf, 'shove-it-down' habits and conditioning that get in the way.
  • Put it to work: One thing, in your real life, this week. Said out loud.

Man.Academy is open to all men, including trans men. Agreeing to our ground rules is all we ask.

The first 7 weeks = Foundation:

We start together with an opening call on Saturday 31 October (10:00 or 16:30 UK, pick one): set the scene, the movement, breathwork, and how your 10Men group works. Your group meets from the week of 2 November. The Foundation ends on Sunday 20 December.

Week 1 is the opening call. Then five themes, one a week. Week 7 is the review:

  • Your map: where you are, and the levers that move you.
  • Accountability: say it, do it, with men who notice.
  • Health: steadier under pressure, in body and mind.
  • Mindset: drop the stories and conditioning that keep you stuck.
  • Brotherhood: men who've got your back, long after Week 7.

You score yourself in Week 1, again in Week 7, and every quarter after. You see what moved.

Then it keeps going. The Foundation is seven weeks. The Membership is ongoing, a marathon, not a sprint. After the Foundation your 10Men group carries on (Christmas week off), and you choose the area to focus on next: health, wealth, relationships, mind, body or spirit. Up to three Quests at a time. Quests: a project you choose for yourself, that your brothers help you pick, shape and finish.

Open source:

The best practice we work out together is open source: free for any man, anywhere, to use. That is the movement.

Members get what can't be given away: the ten men, the live room, the recordings, an assistant for questions between calls, and a hand in steering what we build next.

You pay for the room, not the knowledge.

What this is not:

  • Not therapy. We don't diagnose, treat or fix you. If you need clinical support, please get it. In crisis right now? Call Samaritans on 116 123, any time.
  • Not the manosphere. No blame. No bitterness about women or the world.
  • Not cold plunges and shouting. No performance. No macho displays.
  • Not videos and a workbook you never finish. It's live and interactive.
  • Not a guru. I'm not the "Dalai Merlin". You're the expert on your own life.

It's men doing real work on themselves, together, every week. We're not the only ones doing this work. We're doing our part.

Places:

When the groups are full, they're full.

Money:

Sliding scale: £15 to £81 a month. You choose where you sit on it, nobody checks.

  • A ~ £81 a month
  • A/B ~ £62 a month
  • B ~ £44 a month
  • B/C ~ £35 a month
  • C ~ £26 a month, or anywhere between
  • Brother Fund ~ £15 a month

At every rate, a month of the Membership costs less than two Circles at the same rate. For that, you get four 10Men calls, two teaching calls with me and guest experts, a group coaching call with me, and a new skill to put to work every week. Plus the community (an accountability buddy, journal prompts, the members' chat) and the two bonuses above.

One 90-minute coaching session with me costs more than three months of the Membership.

Your founder rate is yours for as long as you remain a member. The next intake is January, at a higher price.

What men say about my Circles (the Membership is new): "I felt as if I had been deeply listened to." Cieran Brown, Inspire the Mind, June 2026

Card or UK standing order. £1 today to open your place, then your rate monthly from 1 November.

60-day guarantee. If you're not delighted with the quality, or with the quantity, you get your money back.

Why I'm building this:

I believe men have been conditioned to play small. Stuff it down. Fit in. Some call it 'the man box'. I believe there is FAR more to us than we know, and that unlocking it is easier together: learning together, putting it to work together, and men who hold you to it.

That was me, for years. I'd read the books, sat in the rooms, and put very little into practice. The handbrake stayed on. Men's Circles changed that. I run nine a month and sit in five. A Circle is a fantastic place to be witnessed, but it wasn't built to teach skills, and most meet only once a month.

So this is the next step after the Circles. The skills nobody taught us, learned so they stick, put to work week by week, with ten men who notice when you go quiet. Built with the men in it, not sold to them. For Men who want to grow, in any area of life, not just men who've had a hard year. 'It's good to talk.' Then what?

And the reason it matters. Nobody taught us the essential life skills. We were socialised into being the nice guy, the people pleaser. The result: about fourteen men a day in the UK die by their own hand, and you often can't tell when a man is struggling. A man who talks every week with men who know him is not invisible. Do this well and halving the male suicide rate by 2050 follows.

Men helping men help men.

Merlin's Group (VIP)

Eight places in my own 10Men group. Ninety minutes a week, the same men every week, led by me.

Plus a monthly one to one hour with me.

Everything in the Membership is included. The fortnightly calls, the monthly coaching call, a new skill every week, the community, the recordings and the assistant.

The sliding scale runs from £177 to £547 a month. You choose where you sit. Nobody checks.

£1 today, then your rate from 1 November. Card or standing order.

If the group's day and time do not suit you, you step back to the standard Membership and keep everything.

The 60-day guarantee covers it.

Eight places. When they're gone, this closes.

Join Merlin's Group (VIP)

Questions men ask:

How much time does it take?

About 2-3 hours a week: your group call, the week's topic, and a live teaching call every fortnight (recorded). Plus a group coaching call with me once a month.

Is it the same as a Men's Circle?

No. A Circle is where men are witnessed. The Membership is where we learn the skills, put them to work, and hold each other to it. Plenty of men will do both.

Is it online?

Yes. That said, in person is great. In spring and summer 2027, there are woodland weekenders in person in Sussex UK. There will be more local things in due course. We can train you to hold your own in-person Men's Circles and more.

How do I get my group?

Groups run on different days and times, with a timetable after the doors close. If none of them works for you, you get your money back.

What if I miss a week?

Miss one and you send a short check-in. Miss two and someone asks how you are. No blame, just attention.

I'm not a group person.

Plenty of men say that. This isn't group therapy or forced bonding. It's ten men in a structured conversation, with a leader who keeps it real. You speak when you're ready.

What happens in January?

You'll have done the Foundation. Your 10Men group carries on, and you'll be choosing your Quests. The next intake starts then, at the new price.

What if it's not for me?

You've got sixty days. Delighted with the quality and the quantity, or your money back.

Can my business pay for it?

Running a business? Many men put this through as training and development. Ask your accountant.

£1 today. Two minutes. 60 days to change your mind.

For Your Growth, In Community
Merlin 🙏🏼♥️